I see myself as a designer who combines different fields. I take a broad view, always looking beyond usual limits and considering social, cultural, historical, and psychological factors that affect how people think and behave. My design approach is driven by curiosity to understand users from many angles, which helps me find new opportunities.

I’ve worked at various design firms like Procter & Gamble, We Are Perspective, International Flavors & Fragrances, OSIM, Ember Stove, and Flo Design on projects including illustration, web design, furniture, electronics, and social and business strategies.

I have also collaborated with companies like Marvel, Disney, Pininfarina, Pokemon, Hasbro, GovTech, ST Kinetics, SMRT, Certis Cisco, Figs, Gray International, Digisafe, and Structo, as well as many NGOs, SMEs, and startups in Singapore through internships, freelance work, and partnerships.

I graduated in 2020 with a bachelor’s degree in industrial design from the National University of Singapore, earning second-class honors. I was also top of my class at Ngee Ann Polytechnic in Product and Industrial Design in 2015. I received the Red Dot Design Award, a respected design award.